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Directors say this all the time - because this is truly where the magic
happens. For remote jobs we can download your video from any file sharing site you are able to store
it on. Send us the link and we will get it.
With the storyboard at hand and a clear understanding of the final cut - the editing
process begins. There is nothing worse than expecting one thing and getting something you don't
particularly like. This causes unhappines.
"I'm sure they will
fix it in post!!!"
And...
Post production is what we are all about.
This is where we take the
footage from the production shoot and;
The post-production process includes motion graphics
For now we will focus on the capturing and editing
process.
Your video deserves nothing but the best and to ensure that it gets nothing but the best -
we edit on industry standard tools.
Our go to editor is the grand lady of the post-production
world - Avid Media Composer. We have also completed projects in Adobe Premiere Pro.
Both are
rock solid, stable editors so really it's all the same to us.
So while it matters what you
use - what really matters is how you use it!How we edit your blockbuster
Capture
Receive & ingest footage
Once we have it - we back it up and then ingest it and sort and catalog it into folders
according to scenes.
The idea is to ensure we have everything nice and ordered before we
start editing.
If you have multi-camera shoots we sync & lock these so that they are also
ready for use.
Edit
Create the master sequence
Essentially we take the best cuts and insert them into the timeline to
create a compelling, engaging and riveting video.
There is a skill and objective here:
scenes need to be tight & focussed and the video needs to make sense and flow.
Share
Show and tell
So we keep you in the loop and we encourage
your input and comment. Once the rough cut is ready we share this with you and ask you for
feedback. This also gives you a good idea as to how the final production will look.
Keep
in mind that it will be rough and ready but you will have a general idea and you can let us
know if you want to change something.
Post Production -
This is our speciality!